AI

Stop Wasting Tokens - using an example from the Twitter-verse

May 22, 2025

As I was thinking through what I wanted to write about today, I mindlessly scanned social media on my phone. A post's title caught my eye, "Replace a 20k business strategy consultant using ChatGPT o3". Now, if you have looked at my profile, you know I am the technical lead of Slyngshot focused on turning ideas into a business and helping you raise your initial funding. My interest was piqued as one of the features of our tool is to generate a market analysis, and we've put thousands of hours into it to make it better.

Initially, I wanted to analyze the prompt's results vs. the Slyngshot tool, but after trying it out a few times, I found myself tweaking and retweaking the posted prompt. I'm technical, so this came easily to me, but I remembered how I made money in college teaching HTML and Perl. I could fill a rented classroom with 30 people, paying me $50 for a 2-hour lesson to build a basic e-commerce solution.

So I pivoted -- this is not a list of best practices but a minimal primer on creating effective prompts to have GPTs do their best work for you.

Why Prompt Templates Deserve Strategy‑Level Attention

If you aren't using prompt templates, this will be your first step to achieving better results. Remember, large language models are literal. A fuzzy prompt behaves like an under‑briefed intern—burning time, budget, and especially for me, my patience.

Great templates act like Standard Operating Procedures for AI: they cut iteration loops, provide a standard for quality, and let us humans focus on judgment calls vs syntax tweaks. If you’re a consultant, product manager, or founder, prompt design is now a necessary part of your tool kit—its no different from slide-deck building or SQL.

The Five‑Part Blueprint

Walk‑Through: Upgrading the Strategy Prompt

Below is the before‑and‑after of one section—repeat the pattern for every part.

- Identify 3-5 direct competitors + 1-2 adjacent-space disruptors.

+ Identify exactly 4 direct competitors and 2 adjacent‑space disruptors.
+ If fewer exist, return <competitor name="Not found"/>.

Why it matters: “3–5” invites cherry‑picking; “exactly 4” forces the model to rank options and expose gaps.

Another quick win:

- Score each lever on Impact (revenue / margin upside) and Feasibility (time to impact, resource need) using a 1‑5 scale.

+ Use this rubric:
+ 1 = >12 months & new headcount
+ 3 = 3‑6 months & existing staff
+ 5 = <1 month & minor config change

Why it matters: A shared yardstick makes outputs comparable quarter‑to‑quarter or consultant‑to‑consultant.

Add “Batteries Included” Details

  1. Source Requirements – Specify the minimum number, types of documents you are looking (e.g., analyst report, 10‑K, customer forum) and include ISO‑dates like this YYYY-MM-DD.
  2. Length Guardrail – Cap characters or tokens (“≤ 15 k XML chars”) to avoid GPT going Tolstoy on you.
  3. Search Budget – If you pay per request, set boundaries (“max 40 web searches”) so cost projections stay sane.

These simple rules alone turn a one‑time prompt into a repeatable workflow.

Your Checklist: Ship‑Ready Prompt Template

  • [ ] Role statement ties to audience expertise.
  • [ ] All inputs are “slot‑ified” (`<customer_segments>` not free‑form blob).
  • [ ] Tasks use active verbs and hard numbers.
  • [ ] Rubrics translate fuzzy ratings into objective tiers.
  • [ ] The output schema is copy‑paste‑able JSON/XML with attribute hints that can be dropped into tools like Airtable.
  • [ ] Constraints (length, search budget) prevent run‑away costs.
  • [ ] Example snippet shows before‑and‑after for at least one line.

If every box is ticked, your chance of “first‑run usable output” skyrockets.

Applying This Tomorrow

  1. Audit an existing prompt you use weekly (marketing copy, code review, etc.).
  2. Rewrite with the five‑part blueprint—takes 15‑20 minutes.
  3. Test with three diverse scenarios; measure revisions needed.
  4. Iterate: tighten rubrics or schemas until edits drop below 10 %.

Do this for your top five workflows and you’ll save hours per week—no new software required.

Summary

Prompt templates aren’t magic spells or an auto-summon from information ether; they’re process and syntax instructions for machines that just happen to speak English. Treat them with the same rigor you apply to OKRs or PRDs, and your AI assistant will stop hallucinating and start performing (well, not stop hallucinating altogether, but the results should be much more consistent and usable -- always check).

Got a favorite prompt upgrade? Share it with us and let’s build a living library together.